Volkswagen Beetle

Posted on October 3, 2011

This was for Superbowl 2011 and was meant as a teaser for the (then) new upcoming VW Beetle shape. (For those who don’t know, and as I recently found out, Superbowl is the world’s biggest advertising event).

I was responsible for shading the Bess Beetles, and for rendering the first two shots, and the shot where the hero beetle jumps over a field of CG dandelions (which I did as well).

The CG dandelion was built using an ICE setup that populated individual seeds according to rules of Phyllotaxis. All this was done for a dandelion explosion, which was eventually dropped from the ad.

One of the videos linked below is its making-of. You can see my screen at 1:28, with a render of the Bess Beetle in the background in Nuke.

{The Mill’s official video link}
{Making of video}